RANI ANGGITASARI; IDEL EPRIANTO; DAVID PANGARIBUAN. Pengaruh Brand Awareness, Content Marketing, dan E-Wom terhadap Impulsive Buying Produk Emina di Shopee pada Generasi Z di Kota Bekasi. MASMAN Master Manajemen, [S. l.], v. 4, n. 3, p. 36–50, 2026. DOI: 10.59603/masman.v4i3.1446. Disponível em: https://ejournal-nipamof.id/index.php/MASMAN/article/view/1446. Acesso em: 10 aug. 2026.