Pengaruh Entrepreneurial Orientation terhadap Kinerja UMKM dengan Innovation Capability sebagai Variabel Mediasi

Sunarmi Sunarmi; Asnawi Hidayat; Jaelani Jaelani; Aldina Esty Purwati; Cheesya Siska Adhiati

doi:10.59603/ppiman.v4i2.1474

Authors

Sunarmi Sunarmi Universitas Sains dan Teknologi Komputer
Asnawi Hidayat Sekolah Tinggi Ilmu Ekonomi Studi Ekonomi Modern
Jaelani Jaelani Sekolah Tinggi Ilmu Ekonomi Studi Ekonomi Modern
Aldina Esty Purwati Universitas Sains dan Teknologi Komputer
Cheesya Siska Adhiati Universitas Sains dan Teknologi Komputer

DOI:

https://doi.org/10.59603/ppiman.v4i2.1474

Keywords:

Business Performance, Entrepreneurial Orientation, Innovation Capability, Mediation, MSMEs

Abstract

This study aims to analyze the effect of entrepreneurial orientation on business performance, with innovation capability as a mediating variable, among Micro, Small, and Medium Enterprises (MSMEs) in Karanganyar Regency. The study employed a quantitative approach using a survey method administered to 200 MSME owners selected through purposive sampling. Data were collected via a questionnaire using a five-point Likert scale and analyzed using IBM SPSS Statistics through descriptive analysis, reliability testing, correlation analysis, linear regression, and the Sobel Test to examine the mediating effect. The results indicate that Entrepreneurial Orientation has a positive and significant effect on Innovation Capability, and that Innovation Capability has a positive and significant effect on Business Performance. Conversely, the direct effect of Entrepreneurial Orientation on Business Performance becomes insignificant after Innovation Capability is included in the model. The mediation test results show that Innovation Capability fully mediates the relationship between Entrepreneurial Orientation and Business Performance. These findings indicate that enhancing entrepreneurial orientation will be more effective in improving the performance of MSMEs if supported by adequate innovation capabilities. This study offers implications for the development of MSMEs through the strengthening of innovation capabilities as the primary mechanism for improving business performance.

References

Anwar, M., Clauss, T., & Issah, W. B. (2022). Entrepreneurial Orientation and New Venture Performance in Emerging Markets: The Mediating Role of Opportunity Recognition. Review of Managerial Science, 16(3), 769–796. https://doi.org/10.1007/s11846-021-00457-w

Barney, J. (1991). Firm Resources and Sustained Competitive Advantage. Journal of Management, 17(1), 99–120. https://doi.org/10.1177/014920639101700108

Covin, J. G., & Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75–87. https://doi.org/10.1002/smj.4250100107

Fan, M., Qalati, S. A., Khan, M. A. S., Shah, S. M. M., Ramzan, M., & Khan, R. S. (2021). Effects of Entrepreneurial Orientation on Social Media Adoption and SME Performance: The Moderating Role of Innovation Capabilities. PLOS ONE, 16(4), e0247320. https://doi.org/10.1371/journal.pone.0247320

Felix, F. (2021). Orientasi Kewirausahaan dan Kemampuan Inovatif terhadap Kinerja UMKM. Jurnal Manajemen Bisnis Dan Kewirausahaan, 5(3), 267–272. https://doi.org/10.24912/jmbk.v5i3.11861

Hernández-Ramírez, M., Mora-Esquivel, R., & Leiva, J. C. (2021). Entrepreneurial Orientation and Innovative Performance in SMEs: The Role of Organizational Learning. Tec Empresarial, 15(3), 38–62. https://doi.org/10.18845/te.v15i3.5799

Kementerian Koperasi dan Usaha Kecil dan Menengah Republik Indonesia. (2023). Perkembangan Data Usaha Mikro, Kecil, Menengah (UMKM) dan Usaha Besar Tahun 2023.

Lawson, B., & Samson, D. (2001). Developing Innovation Capability in Organisations: A Dynamic Capabilities Approach. International Journal of Innovation Management, 5(3), 377–400. https://doi.org/10.1142/S1363919601000427

Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the Entrepreneurial Orientation Construct and Linking It to Performance. Academy of Management Review, 21(1), 135–172. https://doi.org/10.5465/amr.1996.9602161568

Shah, S. M. M., & Mirani, M. A. (2022). Effects of Entrepreneurial Orientation, Social Media, and Innovation Capabilities on SME Performance in Emerging Countries: A Mediated--Moderated Model. Technology Analysis & Strategic Management, 34(11), 1326–1338. https://doi.org/10.1080/09537325.2021.1957816

Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic Capabilities and Strategic Management. Strategic Management Journal, 18(7), 509–533. https://doi.org/10.1002/(SICI)1097-0266(199708)18:7<509::AID-SMJ882>3.0.CO;2-Z

Triatma Mulya, H. I. G. A. P., Indirawati, D. M., Yudana Adi, I. K., & Azhari. (2024). The Significance of Entrepreneurial Orientation on Firm Performance through Innovation Capability. Jurnal Ilmiah Manajemen Dan Bisnis, 9(2), 118–132. https://doi.org/10.38043/jimb.v9i2.5492

Venkatraman, N., & Ramanujam, V. (1986). Measurement of Business Performance in Strategy Research: A Comparison of Approaches. Academy of Management Review, 11(4), 801–814. https://doi.org/10.5465/amr.1986.4283976

Wernerfelt, B. (1984). A Resource-Based View of the Firm. Strategic Management Journal, 5(2), 171–180. https://doi.org/10.1002/smj.4250050207

Cahyani, et al. (2026). Pengaruh Inovasi Produk, Financial Technology (Fintech), dan Strategi Bisnis terhadap Kinerja UMKM di Kota Makassar. MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis. https://doi.org/10.59246/byahzc24

Pratiwi, et al. (2025). PENINGKATAN KINERJA PEMASARAN MELALUI ORIENTASI KEWIRAUSAHAAN DAN ORIENTASI PEMBELAJARAN DENGAN INOVASI SEBAGAI MEDIASI(Studi pada Industri Kecil Makanan dan Minuman di Kabupaten Kendal). Innovation, Theory & Practice Management Journal, 3(2). https://doi.org/10.56444/jitpm.v3i2.3081

Ilham Kasanah & Edi Wibowo (2024). Pengaruh Orientasi Kewirausahaan, Inovasi Produk dan Teknologi Informasi terhadap Kinerja Keuangan UMKM Kuliner di Alun-alun Karanganyar. JURNAL RISET MANAJEMEN DAN EKONOMI, 2(3). https://doi.org/10.54066/jrime.v2i3.2151

Mulyanto & Kukuh (2014). PERAN ORIENTASI KEWIRAUSAHAAN DALAM MENCIPTAKAN KINERJA BISNIS. Jurnal Ilmu Manajemen dan Akuntansi Terapan, 5(2). https://doi.org/10.36694/jimat.v5i2.84

Nur Hidayatillah & Muhammad Yasin (2024). Strategi Bisnis Dan Orientasi Kewirausahaan Pasar Terhadap Kreativitas UMKM Di Surabaya. Jurnal Ekonomi dan Pembangunan Indonesia, 2(3). https://doi.org/10.61132/jepi.v2i3.675