Pengaruh Modal dan Penggunaan Online Food Delivery terhadap Pendapatan di CV. Fada Food

Nur Riski Fardatus Samadiyah; Imam Baidlowi; Yuliasnita Verlandes

doi:10.59603/masman.v2i3.470

Authors

Nur Riski Fardatus Samadiyah Program Studi Manajemen, Universitas Islam Majapahit, Indonesia
Imam Baidlowi Program Studi Manajemen, Universitas Islam Majapahit, Indonesia
Yuliasnita Verlandes Program Studi Manajemen, Universitas Islam Majapahit, Indonesia

DOI:

https://doi.org/10.59603/masman.v2i3.470

Keywords:

Capital, OnIine Food DeIivery, Income

Abstract

This study aims to evaluate how capital and utilization of online food delivery services affect CV Fada Food's revenue. This study applies a quantitative method using multiple linear regression analysis with the help of SPSS version 27 for Windows. The data analyzed came from CV Fada Food's financial transactions in the period 2021 to 2023. The results of the study show that capital has a positive and significant effect on CV Fada Food's revenue. The greater the amount of capital invested, the higher the income generated by the company. In addition, the use of online food delivery services also has a significant positive impact on revenue. By utilizing the food delivery application platform, CV Fada Food can increase customer reach and effectively increase their income.

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